[Part 1] How To Find Your Brand Voice and Positioning

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LIFE STYLIST and BRAND STRATEGIST at AmySelbach.com
Amy is an entrepreneur, brand strategist, global marketing and business consultant and mother to a toddler (her favorite role of all). She has traveled to over 65 countries for both work and play, usually a combo. Passionate about helping entrepreneurs get started with affordable resources and DIY skills, she has worked for 13 years helping small business owners take the first steps to launch.
Amy Selbach
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Something that keeps coming up repeatedly with my clients is finding a strong and powerful brand positioning and brand voice that separates you in the market. If you are feeling discouraged because you feel you look like everyone else, sound like everyone else and...
The Single Sentence That Changed My Life….

The Single Sentence That Changed My Life….

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LIFE STYLIST and BRAND STRATEGIST at AmySelbach.com
Amy is an entrepreneur, brand strategist, global marketing and business consultant and mother to a toddler (her favorite role of all). She has traveled to over 65 countries for both work and play, usually a combo. Passionate about helping entrepreneurs get started with affordable resources and DIY skills, she has worked for 13 years helping small business owners take the first steps to launch.
Amy Selbach
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My daughter Ella started Kindergarten this year. To help prepare HER for the “major leagues” of independence this summer, I started using this simple phrase A LOT.   Almost every time she was about to give up on something: tying her shoe, opening a package, riding her...

How My Brand Makes Me Money…

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LIFE STYLIST and BRAND STRATEGIST at AmySelbach.com
Amy is an entrepreneur, brand strategist, global marketing and business consultant and mother to a toddler (her favorite role of all). She has traveled to over 65 countries for both work and play, usually a combo. Passionate about helping entrepreneurs get started with affordable resources and DIY skills, she has worked for 13 years helping small business owners take the first steps to launch.
Amy Selbach
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For the last two weeks,  I told you that I’ve been focusing even more on my brand…but I haven’t told you WHY.    One big reason is…Because my BRAND makes me money (but it’s SO much more than that)! Having a brand is the #1 way I get clients. So I decided...

And the Logo Winner Is…[ & Tips on How to Design a Logo]

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LIFE STYLIST and BRAND STRATEGIST at AmySelbach.com
Amy is an entrepreneur, brand strategist, global marketing and business consultant and mother to a toddler (her favorite role of all). She has traveled to over 65 countries for both work and play, usually a combo. Passionate about helping entrepreneurs get started with affordable resources and DIY skills, she has worked for 13 years helping small business owners take the first steps to launch.
Amy Selbach
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I can’t thank you enough for your votes. It made this process so fun. Many of you asked me about the design process and what goes into designing a logo, how to pick colors, how to pick symbols etc. So as promised last week… I answered your questions...
My New LOGO…I’d Love Your Opinion!

My New LOGO…I’d Love Your Opinion!

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LIFE STYLIST and BRAND STRATEGIST at AmySelbach.com
Amy is an entrepreneur, brand strategist, global marketing and business consultant and mother to a toddler (her favorite role of all). She has traveled to over 65 countries for both work and play, usually a combo. Passionate about helping entrepreneurs get started with affordable resources and DIY skills, she has worked for 13 years helping small business owners take the first steps to launch.
Amy Selbach
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Hi Everyone!I would absolutely LOVE for your guys to weigh in on MY new logo! For those of you who don’t know the story of my current LOGO and my belief about logos in the beginning…I will be talking about that week too.I’ll also be talking about the...

[Video Training] 5 Ways To Increase Momentum And Visibility In Your Biz TODAY!

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LIFE STYLIST and BRAND STRATEGIST at AmySelbach.com
Amy is an entrepreneur, brand strategist, global marketing and business consultant and mother to a toddler (her favorite role of all). She has traveled to over 65 countries for both work and play, usually a combo. Passionate about helping entrepreneurs get started with affordable resources and DIY skills, she has worked for 13 years helping small business owners take the first steps to launch.
Amy Selbach
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Today I have a video training for you on: 5 Ways to Increase Visibility and Momentum in Your Brand TODAY: This is an exercise I have done for years myself and with my clients when I am feeling stuck or overwhelmed.  It immediately offers tangible solutions. It offers...