Welcome to 20 Seconds of Insane Courage with Amy Selbach, a brick-and-mortar as well as an online business entrepreneur and an international brand and marketing coach for countries, companies, and entrepreneurs.
Here you’ll learn what it takes to build your business, brand, and story, 20 seconds at a time.
This podcast interviews entrepreneurs and everyday heroes to uncover the conditions present at the intersection of their bravest actions. From intuition to inspiration to desperation to sheer will, it proves lasting change doesn’t have to take years, months or even days but often just a single moment.
Key Takeaways
[:49] Amy welcomes Lani Nalu to the podcast and explains a bit about how they met in Bali. Let’s hear about why Lani is a perfect example of 20 seconds of insane courage.
[2:30] Lani describes how much her life changed in a short period of time.
[4:41] Lani delves deeper into what it means to help women find and receive love. And how that is when you really start to see big changes in your life
[8:11] What were some of the subconscious things Lani had to break through in order to be able to help others in such a meaningful way?
[12:31] Are women in bad relationships that are holding them back from their potential and purpose? And why do women get into these various negatively charged relationships?
[17:58] Lani and Amy break down the steps that follow just after deciding to go for it!
[19:52] The importance of a support in your business partner
[23:44] Amy asks Lani to talk about the fears that inevitably creep up and she breaks down how she tackles them.
[34:07] Amy resonates with Lani’s stories on her fears and how she tackles them and she shares some of her own.
[35:09] On the importance of detachment and the type of energy you need to put out there in order to attract success.
[36:59] What is the process for distinguishing and leaning into your intuition?
[41:54] Life should be fun!
[43:08] Amy talks about how Lani has managed to be so visible in social media and asks how much work that actually is for her. Lani explains how important that actually is to her, and why.
[50:58] What are the main things that Lani attributes her fast success to? Amy also shares some common traits she has seen in other successful women entrepreneurs.
[59:49] Amy thanks Lani for sharing so much of herself on today’s episode and invites listeners to tune in for the next episode.
After hearing these amazing stories, you’re probably wondering how to write and tell your own story, and how you can put yours into the world in a bigger way. I’ve got an incredible resource for you! it’s my one-hour brand story planner, and it’s totally free!
In under an hour you can have a beautifully crafted brand story to use everywhere: your brand story should be on your website, your packaging, at the beginning of any presentation you give. A brand story is crucial for pitches to the media, brand deals, podcasts, and investor decks. Not only that, this formula can be used for brand case studies, testimonials, and ad copy.
Every brand needs a story so be sure to go to amyselbach.com/brandstory to download yours right now.
Also, if you loved this episode don’t forget to share it by clicking the share button just beneath the play bar and don’t forget to subscribe to listen to more episodes.
If you want to get more resources on marketing, branding, content strategy and building a business, you can follow me over on Instagram @amyselbach or at amyselbach.com.
More about your host
More about our guest
- 17: Beauty Exec’s #1 Skill to Propel Your Biz Forward, and the Three Secrets to a Standout Brand - March 11, 2020
- 16: How Shawna Dalton Built a Multi-Million Dollar Children’s Apparel Line on Her Own From Scratch… and How You Can Too! - March 6, 2020
- 15: How Sara Kalke Launched a Six-Figure Online Course from a $250 Ad Spend! - March 4, 2020